The Black Friday of summer is almost here.

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Heads up, bargain hunters: It’s getting close to Amazon Prime Day 2018, when shoppers can score Black Friday-like deals on all sorts of stuff — assuming you’re an Amazon Prime member.

Some of the best Amazon Prime Day deals run all day, and in the past many sales have even launched the night before Prime Day. If you see a steal, don’t delay. Most offers are only good while supplies last, and some are quickie flash sales that come and go in a matter of minutes. And check back often: Last year, Amazon introduced new Prime Day deals as frequently as every five minutes.

While most of the sales details have yet to be released, including the simple answer to when is Prime Day 2018 itself, here’s what we know based on how Prime Days have transpired in the past.

When Is Amazon Prime Day 2018?

The company hasn’t spilled the beans on exactly when Amazon Prime Day 2018 will take place. For a while, observers have been suggesting July 10 as the most likely bet. But TechRadar just reported that Amazon’s UK site may have goofed by mistakenly announcing in a banner ad that Prime Day 2018 would be a week later, on Tuesday, July 17. What’s more, Amazon Prime Day 2018 deals could officially go live as early as noon on Monday, July 16.

That would mean Amazon Prime Day 2018 sales could last a whopping 36 hours. That would eclipse the 30 hours of Amazon Prime Day 2017, which officially took place on July 11, but had some early deals starting at 9 p.m. ET on July 10 and didn’t end until 3 a.m. on July 12.

How Much Is Amazon Prime?

Of course, you have to be an Amazon Prime member to get Amazon Prime Day deals. Amazon hiked the price of an annual Prime membership this year by $20, to $119. The company had already raised the price of monthly Amazon Prime memberships back in January, from $10.99 to $12.99 for standard subscriptions, and from $5.49 to $6.49 for college student subscriptions.

If you’re not one of the 100 million people around the world who already decided to subscribe to Amazon Prime, it might be worth considering. Aside from sweet Prime Day deals, Prime members get free two-day shipping on zillions of products sold by Amazon, plus free access to Amazon’s streaming music and video libraries.

What Are the Best Amazon Prime Day Deals?

Amazon is keeping mum on the details of what’s going to be on sale for Prime Day 2018. But last year Amazon said more than 100,000 deals were offered, so they’ve primed shoppers, so to speak, to have high expectations for this year.

In the short history of Prime Day, Amazon has used the event in particular to promote and sell its own devices and services. Last year, there were big discounts on Amazon’s Kindle Unlimited and Music Unlimited subscriptions, as well as Audible audiobook subscriptions, Echo smart speakers, Fire tablets and Kindle Paperwhite e-readers. The Amazon Prime Day 2018 deals are all but guaranteed to include big discounts on more Amazon devices.

While people have poked fun at some oddball Prime Day deals over the years (who can forget those Bigfoot garden statues?), there are some seriously good deals to be found, often on high-end brand names. Last year, there were deals on Coleman grills, Bose speakers, Roomba robotic vacuums, and All-Clad cookware sets.

There have regularly been big Prime Day discounts on kitchen appliances too, namely the multi-cooker blockbuster Instant Pot. This year, the brand-new Instant Pot Max is slated to make its debut very soon, and will perhaps be sold at a discount on Prime Day. Even you can’t get a Prime Day Instant Pot deal on that model, it’s likely that older models will be marked down. Last year, the popular eight-quart Instant Pot DUO80, which generally retails for around $140, was available on Prime Day for just $90.

What Other Stores Have Prime Day Deals?

Even if you’re not a Prime member, you still might be able to take advantage of Amazon Prime Day. Last year, retailers including Macy’s, Best Buy and Home Depot rolled out their own “Black Friday in July” sales to compete with Prime Day.

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