This move allows the big box store to deliver general merchandise, as well as fresh or frozen groceries, same-day.

Walmart recently acquired Parcel, a technology-based same-day delivery company based in New York City. Parcel specializes in delivering both perishable and non-perishable delivery to customers 24 hours a day, 7 days a week. The company uses routing algorithms and a fleet of trucks to quickly sort and load items from their fulfillment center for delivery. Over the last two years, Parcel has successfully delivered over 1 million meals in New York City.

This deal is huge for Walmart and, as they’re now both capable of delivering general merchandise and fresh or frozen groceries same-day to those living in New York City.

Nate Faust, senior vice president, Walmart U.S. eCommerce Supply Chain, said in a blog post, “Delivery is increasingly one of the most important elements for today’s online shoppers, as demands for speed, flexibility, and reliability continue to grow. That’s why my team spends a lot of time thinking about ways we can make deliveries faster and more convenient for customers.”

Walmart has made major strides in their eCommerce strategy over the last few years to compete with other delivery companies like Amazon, Instacart, and Shipt. Walmart offers free two-day shipping to your home, a pickup discount, and free online grocery pickup service in over 1,000 stores. The company also recently announced the birth of Latch, a meal delivery service that allows the delivery driver to enter your home with a one-time code and place your pre-paid grocery items in your refrigerator.

Though Walmart's same-day delivery through Parcel will only be in New York City for the time being, we're betting that delivery to other cities will come very, very soon.