Tofurky, a turkey breast–shaped roast made from soy and textured wheat protein, helps holiday meals remain bountiful for those who don't eat meat. The feast is 100 percent vegan and cooks in about 40 minutes.

"Tofurky came from 20 years of one personal nightmare after the next at Thanksgiving," says Seth Tibbott, Tofurky's creator and president of Turtle Island Foods.

Tibbott developed the Tofurky Feast (each roast, stuffed with bread and wild rice, comes with potato dumplings," "giblet" gravy, and "Wishstix" made from smoked Tofurky Jurky, another Turtle Island meat substitute) in the mid-'90s. At first, he admits, retailers were skeptical. But Tofurky has taken off. It has already traveled to Canada and is slated to appear across the pond in the United Kingdom soon. To order, call 888-863-8759 or visit www.tofurky.com.

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